Why sideshows are important

MoneyPants: "11. How did you get the idea for Flickr?

Flickr was a side project! We originally started the company to build a massively multiplayer online game. It was a very socially oriented game, including instant messaging, groups and a social network. We added the ability to share photos and Flickr was born. Flickr grew like wildfire, and grew to take over the whole company."